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Serunion - Open CIB

Serunion

Cultura empresarial i lideratge

El repte

Creant cultura empresarial

  • Proveir als seus equips directius d'eines que incentivin la creativitat amb l'objectiu d'incrementar la quota de mercat.
  • Trobar solucions per incorporar les vendes superiors o vendes creuades en els serveis que es presten.
  • Incrementar el compromís dels seus equips i reduir al mínim l'absentisme laboral.
  • Aprendre i disposar d'eines per al treball en equip multinivell.

La sol·lució

Creativitat enfocada a les oportunitats i reptes del segle XXI

En tan sols set hores, els alumnes de Serunion van ser capaços de crear una gran quantitat d'idees i descobrir la seva capacitat innovadora i creativa. Es van generar 280 idees (30 per equip) per oferir nous productes i serveis a un únic problema. Es van presentar 7 solucions transversals al membre del jurat i als altres equips.

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